MILAN, ITALY - JANUARY 14:  Atmosphere during Collezione Automobili Lamborghini and the Super Suv Urus held at Tortona 32 as part of Milan Men's Fashion Week Fall/Winter 2018/19 on January 14, 2018 in Milan, Italy.  (Photo by Stefania M. D'Alessandro/Getty Images for Lamborghini) *** Local Caption *** Angelo Carlucci

Sant’Agata Bolognese/Milano, 15 January 2018 – Automobili Lamborghini presents the Collezione fall-winter 2018-19 during Milan Men’s Fashion Week. The new collection was presented at a reception in the exposition spaces of Via Tortona: a must-visit venue during the Milanese Fashion week.

The guests, fashion, luxury and lifestyle media had the opportunity to see the new collection alongside a special display, Authentic Living Riva 1920. Guests were also able to preview the Lamborghini Urus Super SUV, alongside the Lamborghini Countach 25° Anniversario, Aventador S and Huracán Performante super sports cars.

The Collezione Automobili Lamborghini fall-winter 2018-19 is characterized by the Tailor Tech items, very high quality pieces with high level performance and 24/7 functionality, thanks to innovative technologies and the same cutting edge approach of Lamborghini’s prized super sports cars.

MILAN, ITALY - JANUARY 14:  Atmosphere during Collezione Automobili Lamborghini and the Super Suv Urus held at Tortona 32 as part of Milan Men's Fashion Week Fall/Winter 2018/19 on January 14, 2018 in Milan, Italy.  (Photo by Stefania M. D'Alessandro/Getty Images for Lamborghini) *** Local Caption *** Angelo Carlucci

The three lines of the Collezione – Informal Luxury, Casual and Pilota Ufficiale – is completed by the Special Editions, the new co-branded special editions dedicated to the Super SUV Urus model, in collaboration with Enzo Bonafè, Hettabretz and Tecknomonster: a unique total look for all occasions, from business to weekend travel.

The focus is to present an anthology of essential wardrobe items for the Lamborghini man: a parka, the event parka, the supercar jacket, the wool-tech blazer, the wool jacket, the field jacket, the soft shell jacket, the techno sweatshirts and the leather touch screen gloves.

MILAN, ITALY - JANUARY 14:  Items of clothing by Collezione Automobili Lamborghini FW 2018/19 are displayed during Collezione Automobili Lamborghini and the Super Suv Urus cocktail party held at Tortona 32 as part of Milan Men's Fashion Week Fall/Winter 2018/19 on January 14, 2018 in Milan, Italy.  (Photo by Stefania M. D'Alessandro/Getty Images for Lamborghini)

Collezione Automobili Lamborghini has also announced a partnership with Swiss Prestige Cosmetics, sharing a common commitment to research and excellence with that of Lamborghini, and resulting in a new male cosmetics range, Men’s Code.

The prestigious partnerships with Intertrade Group for the fragrances L and with Mizuno for the running shoes also continues.

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