Yumi hosted a fashion show celebrating the launch of her swimwear line ”Yumi 98”. She named her fashion collection after her birth year of 1998 and her admiration for the 90’s time period. Each swimwear piece was created to represent a different type of style from the 90’s. The collection is under the Impress Lavish brand.
Yumi has always been fascinated with the 90’s era. She loved it so much that she wanted to create a swimwear line for women who want to capture their own essence in style, beauty and self-expression from this time period. Her newest collection Yumi 98 is inspired by Missy Elliott, Brittany Spears, Fran Drescher and Donatella Versace among others which are all combined into one cohesive theme, the power of individuality!
The Yumi 98′ Swimwear line is not just about the flattering fit of the bikinis and one-piece suits, they are also about how women want to live their life exactly how they feel most comfortable.
Yumi 98 Swimwear is meant to give women confidence to be the freest version of themselves. When you wear a Yumi bikini, you must feel free and comfortable without having to worry about what others will say or how they will react. The best part of this collection is it works for ladies of all types.
We all need a little confidence boost, and Yumi 98 can provide that.
The color combinations are striking. The designs are fashion forward and the pieces were made to last. The collection is also very versatile in that you can dress it down for a day at the beach or take it from poolside to dinner with friends or family.
At the launch event, Yumi showcased a white and black signature suit. The collection is available now on her website. It will also be sold at retailers later this year.
“The collection took several months to complete with only the vision in my mind of what I wanted the collection to look like.”